Like this? Follow me:
Runners thinking beyond the competitive confines of sport are also important. Rickey Gates, Joe Grant, Beau Miles, Kelly Halpin, Anton Krupicka, and Justin Simoni are a few more obvious names who rarely, if ever, run races — at least anymore — and continue to put movement, art, and storytelling first. Brands continue to find value in supporting them in their ventures. Imagine the depth of stories that could be told if more opportunities were presented for non-racers to pursue their dream running project and tell about them.
Read more at iRunFar: https://www.irunfar.com/how-does-trail-running-survive-this-boom-with-its-soul-intact
